Vikings. Rough fighters or brave peasants?

The assignment
How can we attract children to visit the Viking exhibition: Vikings. Rough fighters or brave peasants?

The solution
The Viking paper craft. Vikings. Rough fighters or brave peasants?
Create the Viking as it should look like.
Bring your creation to the exhibition and win a beautiful prize.

A lot of children have participated in the contest. In a relevant and creative way we attracted the children
to visit the exhibition.

A selection of free publicity on social media.

Client: Drents Museum
Advertising agency: Open Communicatie



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